CONVERSION OPTIMISED WEBSITE COPYWRITING


MAKE SURE YOUR WEBSITE SELLS

THE PROCESS

 

 

STEP 1:  INITIAL DISCUSSION AND KICKSTART

Objective for your website
SEO requirements

 

STEP 2: REVIEWING EXISTING CONTENT AND INFORMATION

 

STEP 3: REVIEWING COMPETITIVE LANDSCAPE AND COMPETITOR WEBSITES

 

STEP 4: ESTABLISHING KEY MESSAGES AND STRUCTURE OF WEBSITE

 

STEP 5: WRITING PROCESS

 

STEP 6: REVIEW PROCESS

 

STEP 7: FINALISING COPY

 

STEP 8: REVIEW OF COPY ON WEBSITE & MAKE REFINEMENTS IF REQUIRED

 

STEP 9: GO LIVE

 

STEP 9: RESPOND TO VISITOR BEHAVIOR AND MAKE REFINEMENTS.

 

 

TYPICAL TIMELINE