THE PROCESS
STEP 1: INITIAL DISCUSSION AND KICKSTART
Objective for your website
SEO requirements
STEP 2: REVIEWING EXISTING CONTENT AND INFORMATION
STEP 3: REVIEWING COMPETITIVE LANDSCAPE AND COMPETITOR WEBSITES
STEP 4: ESTABLISHING KEY MESSAGES AND STRUCTURE OF WEBSITE
STEP 5: WRITING PROCESS
STEP 6: REVIEW PROCESS
STEP 7: FINALISING COPY
STEP 8: REVIEW OF COPY ON WEBSITE & MAKE REFINEMENTS IF REQUIRED
STEP 9: GO LIVE
STEP 9: RESPOND TO VISITOR BEHAVIOR AND MAKE REFINEMENTS.
TYPICAL TIMELINE